Second opinion

So I was punishing myself at the gym yesterday (I had a nice size desert the night before) and while on the treadmill I was watching some CNN (yes I punish myself in more ways than one at the gym).

In any event, an ad came on that was for a prominent national agency putting together some class action for some drug that was now causing all sorts of problems. You know these commercials, trying to convince you to "cash in" on something now proved or soon to be proved bad for you, the environment and the WORLD.

This one had a line in it that said "If you have died due to using XX drug to call now..." I may not be the best copy writer or even a copy writer for that matter but that line was not edited well...and for a national TV spot for that matter!!

Next time you think it sounds good to you...get someone who will be honest with you to give their "second" opinion, then go to print. Just a suggestion.